Story
Jason Schulweis is the President & CEO of JBS Growth, an advisory firm that helps companies grow revenue through sales, go-to-market, and marketing strategy. He was most recently the EVP, Brand Partnerships & Creative Studio at Morning Brew, a leading business media brand, overseeing two departments: Brand Partnerships and the Creative Studio. During his tenure, he grew company revenue and headcount over 20x, and helped enable a successful sale of the company in late 2020 to Axel Springer/Insider.
He is an agile, adaptable, and empathetic revenue executive operating at the intersection of sales, marketing, and creativity with a successful 14+ year track record of providing internal and external stakeholders with results and inspiration. He is a proven organizational leader and people manager through multiple periods of challenging marketplace conditions. He has consistently earned more responsibility for a combination of proactive insights-driven strategies, relationship-building abilities, and quota attainment.
Experience
Executive Vice President, Brand Partnerships and Creative Studio
Built a leading revenue organization (sales & creative studio/branded content), grew company revenue and team headcount over 20x, and helped enable a successful sale of the company.
Senior Vice President
Consulted media and entertainment leadership teams through developing and implementing actionable strategies across sales, marketing, B2B partnerships, and corporate development.
Vice President, Group Director & Business Lead - Marketing Solutions
Managing a team of nine across creative, design, and strategy, my team owned budget, timelines, ideation, and presentations in response to proactive and reactive (RFP) global and national asks.
Director, Sales Marketing & Advertiser Solutions
Productized and sold tentpole initiatives (Best Day of Your Life, Hotel Thrillist, Taco Knockout), trained sales on multiple GP iterations, and developed a full-funnel sales strategy ("Storyselling").
Senior Manager, Strategic Solutions
Specialized in tentpole events, social content, special projects, and Tech/Telco while also creating long-lead, multimillion-dollar business development solutions for strategic accounts.
Media Planner
Managed “Mad Men Yourself” and the first brand integration into Facebook's Farmville that drove 125K brand “likes” in one day.
Thought Leadership
- "Jason Schulweis -- former EVP, Brand Partnerships + Creative Studio at Morning Brew" - You Should Talk To
- My Morning Brew Exit Post - LinkedIn
- "Newsletter Strategy Is Content Strategy" - Adweek
- "My Third Year at the Brew (and the path from growth to scale)" - LinkedIn
- "My Second Year at the Brew (and the path from media company to audience company)" - LinkedIn
- "My First Year at the Brew (and the path from newsletter startup to media company)" - LinkedIn
- "Become Smarter In 5 Minutes - Jason Schulweis Empowers Professional Growth with The Morning Brew" - The Media Roundtable with Dan Granger
- "Brewing Success in the World of Advertising and Media with Jason Schulweis" - LeagueSide Unaided
- "Law of Attraction vs Action with Jason Schulweis, Head of Brand Partnerships at Morning Brew" - Motivated
- "Jason Schulweis, Head of Partnerships at Morning Brew - How to Become a Thought Leader" - Lead the Team
- "Opinion: What Media Brands Can Learn From D-To-C Innovation" - AdAge
- "Calling Plays Without a Playbook and the Intersection of Peacetime/Wartime Leadership" - Morning Brew
